Apple May Support RCS for Improved Text Messaging Outside of iMessage
Standard text messages aren’t great, but thankfully there’s technology out there that has improved the experience for the companies who actually support it. That technology is called Rich Communications Services or RCS. This is a significant upgrade to the standard text message, or SMS, and it has been in place for quite some time already. However, it’s still not a universal presence just yet. Google is rolling out plans to support it in a bigger way in the future, and the carriers out there, like Verizon and AT&T, have been pushing for support from smartphone manufacturers for awhile now. However, Apple hasn’t been one of the companies to adopt RCS. Why? iMessage. Basically, all of the cool stuff that RCS supports iMessage supports, so Apple hasn’t felt all that compelled to support it. iMessage is a huge boon for Apple and its ecosystem, basically as one of the reasons to jump on board. Carriers have been trying to get Apple to support RCS, just like...